About Me
As a champion for the customer and their needs, I've learned to embrace a little unconventionality. Throughout my career journey at the intersection of marketing, research and design - I have found success by reframing problems in new ways; collaborating with multi-disciplinary teams; and empathizing with diverse perspectives.
Ultimately my goal is to help businesses serve their users more effectively by listening to their voices in everyday products & services, as well as at home, at work, and in those treasured third spaces.
I hold a bachelor's degree in psychology from Princeton University and a graduate certificate in Design for Customer Value and Market Success from Stanford University. I'm an eternal student, always learning and growing!
Scroll down or jump to:
Skills|Experience|Education
SKILLS
Key skills across innovation, research, marketing and design.
Design ThinkingCompetitive AnalysisOpportunity MappingProblem ExplorationResearchDigital MarketingWith varying levels of experience, I have worked and collaborated in a variety of platforms and tools, including:
Want to know more about what I can do?
Lets Talk
WINNRESIDENTIAL
2010 - 2013
Multiple Roles
Focused on monitoring structural, architectural, and interior improvements to residential properties on behalf of property management company, WinnResidential. Also supported property management and project management efforts. Previous roles within the company included Interim Executive Assistant to the COO and Accounting Assistant.
DESIGN MANAGEMENT INSTITUTE
2013 - 2016
Member Services Marketing
Focused on monitoring structural, architectural, and interior improvements to residential properties on behalf of property management company, WinnResidential. Also supported property management and project management efforts. Previous roles within the company included Interim Executive Assistant to the COO and Accounting Assistant.
ESSENTIAL DESIGN
2016 - 2020
Marketing Specialist, Marketing Associate
Executed all content, digital, and field B2B marketing strategies for Essential Design, a Design and Innovation Consultancy based in Boston, MA.
PA CONSULTING
2020 - 2022
Marketing Executive
Joined PA Consulting, an Innovation consultancy based in the UK, through its acquisition of Essential Design. Worked with PA's Global Marketing team, with continued focus on the general marketing of a design subsidiary within a larger corporation.
RESEARCH, INSIGHTS & STRATEGY
Present
Freelance Consultant
Helping companies make smart decisions. Providing in-depth knowledge to guide organizations in the right direction and develop products, services, or digital platforms that meet customer needs. Put simply: transforming ideas into reality through design research, consumer insights, and marketing consulting.
WINNRESIDENTIAL
2010 - 2013
Multiple Roles
Focused on monitoring structural, architectural, and interior improvements to residential properties on behalf of property management company, WinnResidential. Also supported property management and project management efforts. Previous roles within the company included Interim Executive Assistant to the COO and Accounting Assistant.
DESIGN MANAGEMENT INSTITUTE
2013 - 2016
Member Services Marketing
Focused on monitoring structural, architectural, and interior improvements to residential properties on behalf of property management company, WinnResidential. Also supported property management and project management efforts. Previous roles within the company included Interim Executive Assistant to the COO and Accounting Assistant.
ESSENTIAL DESIGN
2016 - 2020
Marketing Specialist, Marketing Associate
Executed all content, digital, and field B2B marketing strategies for Essential Design, a Design and Innovation Consultancy based in Boston, MA.
PA CONSULTING
2020 - 2022
Marketing Executive
Joined PA Consulting, an Innovation consultancy based in the UK, through its acquisition of Essential Design. Worked with PA's Global Marketing team, with continued focus on the general marketing of a design subsidiary within a larger corporation.
RESEARCH, INSIGHTS & STRATEGY
Present
Freelance Consultant
Helping companies make smart decisions. Providing in-depth knowledge to guide organizations in the right direction and develop products, services, or digital platforms that meet customer needs. Put simply: transforming ideas into reality through design research, consumer insights, and marketing consulting.
AIGIA "Future Design" Panel
Speaking on an AIGA Panel on the "Future Design: The Next 35 Years in an Evolving Industry" event on the future of design. Pictured L to R: Mat Budelman, Rene Chen, Leahanna Savain, Judith Anderson, and Ben Little. January 2020, Boston, MA (Credit: Christopher Gough / Daily Free Press Staff)
Design Museum Everywhere 'We Design' Video
"We Design: People. Practice. Progress" is an exhibition program dedicated to inspiring and motivating young adults, particularly those from minority and underinvested communities of color, to pursue and explore career opportunities in creative fields. 2019 (Credit: Design Museum Everywhere)
Climbing Kilimanjaro in Tanzania, Africa in 2020.
Taking on the challenge of climbing Mt. Kilimanjaro was an exhilarating and unforgettable experience that tested my limits to push beyond what I thought possible. August 2020, Tanzania, Africa.